Apa itu Click Fraud ? Arti dan Definisinya Dalam TI

Berikut ini adalah catatan (contekan) mengenai arti kata tersebut pada bidang IT (Teknologi Informasi):

Click Fraud

Dalam Bidang Publisher dan Afiliasi
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Click Fraud : tindakan yang dilakukan oleh seseorang atau bot untuk mengklik iklan tanpa niat membeli atau berinteraksi dengan situs web.

click fraud

Dalam SEO
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click fraud, Click Fraud is the illegal practice of manipulating Cost-Per-Click (CPC) or Pay-Per-Click (PPC) revenue sharing agreements. There are numerous types of click fraud, but in a typical scenario the webmaster of a site that earns money from each click of the advertising links it publishes pays individuals a small fee to click those links. Companies thus pay for advertising to clients who had no intention of buying from them. Some companies have filed class action lawsuits alleging that ad publishers such as Google and Yahoo! have failed to aggressively confront click fraud because they benefit from increased CPC revenue. (sumber: www.submitexpress.com)